I graduated in 2011 from Visual Communication Design (SVAD) with a distinction. I was the first one from my batch to land a job in Ogilvy as a graphic designer for the Coca-Cola Company. After producing great work, I was offered a job at BBDO Pakistan agency; that handles the Pepsico portfolio. While working as the youngest senior art director at this international advertising firm, I designed the world’s first ‘bill bed’ for a social responsibility campaign. The ‘bill bed’ has since went on to win many international awards including the First ever Grand Prix of Pakistan at Dubai Lynx and second ever Cannes of Pakistan 2015 (bronze), Spikes Asia (bronze), LIA (bronze x 2), CLIO (gold, silver & bronze) Asia Pacific Tambuli Awards (Grand Prix, Gold and Silver) and the Dubai Lynx (2 golds). Later Worked as a senior Art Director At Impact BBDO Jeddah working on several awards-winning projects also on Pepsico; Snacks and Beverages Portfolio along with many other exciting brands. I love to design and paint on my own shoes and run my own Instagram page under the hashtag of #shoeshtory.